I measure what actually works: causal inference, experimentation and machine learning. On nights and weekends I build products.

I'm a data scientist on ads ranking at Meta, where I lead causal measurement for model launches and help decide what ships.

Before that I was a data scientist at BCG and Santander, an analyst at EY, and an economics researcher in Valparaíso. I studied economics at Universidad Adolfo Ibáñez (valedictorian) and did my MS in Business Analytics at UCLA.

Outside work I build side projects: consumer apps, data tools and public datasets. This site is where they live.